THREADS UNBOUND








We do not fully understand the human mind, but we have learned how to look for what we do not know. Evidence suggests that on average, each person consumes about 74GB of data per day (roughly equivalent to 16 movies), one could say that this influx of information mis-renders people’s understanding of complex or ambiguous situations, affecting their confirmation bias. The piecing together and dramatization of information has formed a unique cognitive pattern and information ecosystem.  

Depending on its arrangement, information can create improbable scenarios, as our brains filter and process. Like an interpreter, before we even realize what we're experiencing, information can construct impressions of reality that conveniently fit our identities and personal narratives—whether meaningful or meaningless, familiar or novel, dramatic or more real,  the visual and perceptual processes impose organization upon it.